🔥Hot🔥 on TikTok

Hi, I'm Stephanie — a creative strategist, art director, and copywriter.

I spend more than 10% of my day living on TikTok, so I figured, why not write about it too? In this weekly newsletter, I'll be analyzing the top TikTok trends and sounds of the week, diving into new features and effects (and how to properly use them!), and unpacking trending Gen Z lingo.

Keep an eye 👀 out for the last section, where I review case studies of brands that are 🔥 hot 🔥 or 💩 not 💩.

Why subscribe?

✅ You love reading about consumer social

✅ You want to learn more about TikTok from a Gen Z perspective

✅ You want to go viral on TikTok to prove a point to your 15-year old niece

✅ You're building a brand on TikTok and want to hone your content strategy

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To find out more about the company that provides the tech for this newsletter, visit Substack.com.